Mussofi in the press

When we talk about innovation, we often think of robots, cutting-edge technology, or digital tools, but innovation can also more simply improve well-being and quality of life with tailored skincare. This is what Mussofi offers: a skincare range designed for Black skin with a natural composition. The young company, based in Bordeaux, has just been selected to receive a year of support through the French Tech Tremplin program. Proof that innovation is possible in all fields.

The Bordeaux-based startup Mussofi has reached a new milestone in its development by joining the prestigious 4th cohort of the French Tech Tremplin Incubation program. This recognition further solidifies the position of this young natural cosmetics brand, created in 2021, in the market for skincare products dedicated to Black and mixed-race skin.

The Bordeaux-based startup Mussofi, founded in 2022 by Nadia Ongbiboue and Adrien Augé and creator of a cosmetics brand dedicated to Black and mixed-race skin, is evolving its business model. After launching an e-commerce site last year, it is now expanding into physical B2B distribution, specifically targeting pharmacies.

The startup Mussofi was founded in 2021 by Nadia Ongbiboue and Adrien Augé. Based in Virsac, the young company produces cosmetics for Black and mixed-race skin. It has just joined a support program for promising startups. An interview follows.

When Nadia's son confided in her his desire to have white skin, it was a life-changing realization. From her own struggle with acne and hyperpigmentation, Mussofi was born, a brand that transcends mere cosmetics to become a message of acceptance and pride. Alongside Adrien, she develops natural and effective solutions that meet the specific needs of Black, dark, and mixed-race skin, while celebrating their natural beauty.

Specializing in natural cosmetic care for black and mixed-race skin, Mussofi, created in 2021 in Virsac by Adrien Auge and Nadia Ongbiboue, is a winner of the French Tech Tremplin 2024-2025 program. The prize includes a year of personalized support within the Les Premières Nouvelle-Aquitaine incubator, financial support, as well as access to the French Tech network.

Who are the 2025 winning startups of the French Tech Tremplin Incubation program in Bordeaux and Nouvelle-Aquitaine? In the coming weeks, we'll introduce you to these promising startups and the organizations that will support them over the next 12 months. Today's third installment features Horsing Up, Les Chouettes Énigmes, AF GENESE, YACA, Livecook, Mussofi, Mysoa, Sheplayzz, TIA, Mulot learning, Olimonade – Nutifood, Featt, and Twale. They are supported by a consortium formed by Les Premières Nouvelle-Aquitaine, Le Campement, and Pep' Bordeaux Chartrons.

This year, we are highlighting the winners of French Tech Tremplin 2025 through a series of individual profiles. The goal? To showcase their journeys, their ambitions, and the innovative projects they are leading.

Each winner answered three essential questions to better understand:

• The uniqueness of his project and what distinguishes it
• His motivation to undertake
• The impact of his selection for Tremplin Incubation and his prospects for the coming year

Discover without further delay the people who will shape the tech of tomorrow.

In this episode, discover Adrien Augé, co-founder of Mussofi

Two winners of the French Tech Tremplin Incubation program in Nouvelle-Aquitaine are joining forces. Featt, a Bordeaux-based platform specializing in ethical influencer marketing, has just collaborated with Mussofi, a cosmetics brand dedicated to Black and mixed-race skin. Together, they have launched an influencer campaign designed to highlight Black beauty with pride and authenticity.

Discover the story of the start-up Mussofi, a Bordeaux-based and natural brand.

In the Gironde department, the Mussofi company is collaborating with Featt to expand its commercial reach.